000			01048nam a2200193Ia 4500
999			_c2578 _d2578
008			200103s 1996 ||||xx |||||||||||||| ||und||
020			_a1870077334
082			_a658.788 _bTAL
100			_aTallack, Robert L.
245		0	_aCommercial management for shipmasters: a practical guide
260			_bThe Nautical Institute _c1999 _aLondon
300			_a288 p.: ill.
504			_aIncludes bibliographical references
520			_aThe aim of this book is to help to improve the commercial performance of merchant shipping through increasing the shipmaster's understanding of that important aspect of his professional role as well as offering an introduction to some aspects of modern management practice. The book examines the operation of a merchant vessel from the user's viewpoint - that is, from the viewpoint of those who generate the demand for services and who, in the long run, pay the wages, in other words, the customer.
650			_aShip captains
650			_aShip's papers
650			_aShips - Management
942			_cBK